Do you really want mortgage leads who shop you to death over an 1/8th of a point in rate? Or would you rather have more genuine, targeted loan applications from your ideal borrower? How your website is designed, what technologies it uses, color choice, what content it has, how it captures interested borrowers and perhaps most importantly, how it reflects you and your brand are just a few of the important considerations you need to address. Want to know how you look right now to potential clients? Contact me now for a free discovery call and find out.
The solution? – Refine your public persona to make sure you sound exactly like you are and NOT like the so called competition who are vying for every little scrap of business! Let’s put you in control of who you originate loans for!
You need to show who you are and make sure you appeal precisely to the type or niche of borrower you really like to work with.
With the right look, feel, lead capture technology and other important elements in your website, you can:
- Increase leads from your ideal borrower
- See a big drop in the number of people you can’t help
- Reach a new record of loans closed
- Have less stress
- Enjoy a higher income